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JCPenney Shopping Guide

JCPenny Shopping Guide

About JCPenney

JCPenney was founded in April of 1902. Over a century later, the company has expanded to over 100,000 employees working in over 1,050 department stores across 49 US states and Puerto Rico. The JCPenney website launched in 1998. It has since filled the gap left behind by its discontinued print catalog program, which ended in 2011 thanks to the popularity of web sales.

JCPenney specializes in clothing, shoes, jewelry, and home goods items. But the company also sells major home appliances and outside brands such as Sephora. A majority of JCPenney department stores are located in shopping malls nowadays, and its web presence is increasingly popular for online shoppers. Whether you’re an avid JCPenney shopper or you’ve just discovered the company and want to learn more, this shopping guide will show you the ins and outs of JCPenney and how to save money while shopping on

Exploring JCPenney’s Website

JCPenney is all about the latest sales. They sell everything from clothing to jewelry, and you’ll find great deals in the spotlight on their homepage. There are clothing options for the whole family. Whether you need a new watch for Dad, new heels for mom, a glittering new prom dress for your teenage daughter, or swim trunks for your toddler’s first trip to the beach this summer, you can find it at JCPenny

JCPenney’s clothing department also has special sizes. They have departments for big and tall, plus sizes, maternity clothes, and petite departments for women. They also have different age departments for boys and girls in the children’s section.

JCPenney also sells handbags from well-known brands like 1928, aris, Arizona, Liz Claiborne and more. Styles include satchels, leather bags, shoulder bags, backpacks, and totes. JCPenney also sells clutches and wallets to go along with your new purse.

In January 2016, JC Penney announced it was bringing back its home appliance sale after discontinuing their appliance inventory in 1983. So now JCPenney not only offers home goods such as dinnerware, bedding, and bathroom accessories, but they also have a sizeable inventory of appliances for sale in-store and online.

JC Penney’s Sephora Collection

JCPenney has an entire department dedicated to Sephora makeup, skin care, fragrances, and bath and body items. There are thousands of Sephora items available. These include face makeup, eye makeup, lipstick, nail care kits, skin care lotions, makeup palettes, fragrances, hair care products, and more. All from the same brand you love: Sephora.

Saving Money at

JCPenney has a massive clearance section on their website. In the clearance section, you’ll find items marked down as much as 80% from their original value. Their highest discounts fall under the “Red Zone Clearance Final Markdown” section, where you can score the best deals on clothing, jewelry, and home items as JCPenney makes way for the next season’s inventory.

You can also save money at with the help of coupons and promo codes. You’ll find these through the JCPenney email newsletter, featured on their homepage, promoted over JCPenney’s social media accounts, or here on our website. In addition to ongoing promotions, JCPenney often has deals on shipping with a minimum order size. If there isn’t a shipping promotion currently going on, you can also choose to pick up your items for free in a JCPenney store to avoid the shipping costs.

JCPenney Rewards

JCPenney Rewards is a free-to-join program that gives JCPenney fans exclusive offers and special deals throughout the year, as well as a birthday gift on your special day. You can earn points for every dollar you spend with JCPenney. These points can be used later for discounts on purchases either in-store or at

When you enroll in JCPenney Rewards, you can also access the “Recommendations” section of their website, which helps you find unique clothing and shoes based on your style choices. JCPenney also has the option to sign up for email and text alerts when new arrivals come to your favorite department, so you’ll be the first to see trendy new fashion every season.

JCPenney Credit Card

JCPenney has a store card with three levels: regular, gold, and platinum. You can achieve new levels by spending more with your JCPenney credit card. The higher the levels get, the sweeter the rewards get. If you apply and get approved for a JCPenney credit card – which you can do online through the application form or in a JCPenney store – you’ll get 15% off your first order with the card (5% off if you’re purchasing a major appliance with the card). This credit card can be used at JCPenney stores, on, and However, the APR is pretty hefty, so shop with caution if you ever plan on carrying a balance.

Checking Out on

When you’re ready to checkout on, you can either choose the guest checkout or sign up to be a JCPenney member. Checking out as a member gives you access to the JCPenney Rewards program. You can apply a promo code before completing your payment. You can also enter any gift card information or cash in on Rewards points if you’re a preexisting JCPenney member.

JCPenney Customer Service & Social Media

If you run into any problems while shopping on JCPenney’s website or you simply have a question for customer service, then you can reach a representative by phone at 1-800-322-1189 or on Twitter by tweeting @askjcp.

JCPenney has several social media accounts that promote new arrivals, new sales and clearances, coupons and promo codes, and occasional contests. You can find JCPenney on Facebook, Twitter, YouTube, and Pinterest.

JCPenney has many sweepstakes available around the year, with prizes usually consisting of JCPenney gift cards ranging from $25 to $1,000 (or more, for select contests). There is no purchase necessary for these contests, though JCPenney may have unique ways to enter, such as filling out a product review on their website or sharing a post on social media using a JCPenney-created hashtag.

During Black Friday shopping season, you’ll find particularly exciting contests, such as the $10,000 sweepstakes JCPenney had in 2015. JCPenney Portraits also ran a contest in 2014 where you could get a free digital photo in their in-store portrait studio and enter to win a spot on the cover of Parents magazine.

To stay up-to-date on JCPenney contests, be sure to follow the company on social media, where they usually post sweepstakes announcements, guidelines on how to enter, and the results.

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